Thursday, September 13, 2007

TCA Quick Update

Hi everyone. I just wanted to give a quick update on some of the things going on at The Cyphers Agency. Here goes:

1. Preston Automotive - Our pitch has been moved to April 5 now. It's looking really good, though. I'm definitely happy with our progress. I think that if we win this account, we're really going to do some innovative things in local dealership advertising. Wish us luck!

2. Wardman Park Marriott in Washington DC- We just received approval to get started on a project to rename and rebrand their restaurant. Once we get through those initial projects, we're hopeful that we'll have the opportunity to help them advertise and market the new concept. It should be pretty cool.

3. South Moon Under - Unfortunately, we didn't win this account. Even though we tried really hard, they ended up going with a company that specializes in interior design of stores. They're going to essentially redesign the store and then do a logo based on that...probably not the best strategic move for SMU, but what can you do?

4. Annapolis Business Association Shopping Guide - This is a tiny little project, but we're hoping it will help to get our name out more to some of the heavy hitters in Annapolis. We're essentially compiling a list of all the shopping destinations in the 4 main areas of Annapolis: Eastport, West Annapolis, Main St & Maryland Avenue and Inner West Street. It should be a pretty big presentation when it's done - including a fold out map. I've never been one to get too excited about collateral pieces alone, but I'm glad to do it.

I think that's it for now. I just wanted to give everyone a quick update.

Garret Ohm
The Cyphers Agency
garret@thecyphersagency.com

"Listen, Observe & Open Your Mind"

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